The 7 Essential Elements of an Effective Brand Positioning Strategy

Brand positioning gives customers a reason to select your company It explains what makes you different and why you are the best option for

Brand positioning is so much more than how well your logo stands from other companies It's how your brand's vision, product, and identity are

brandi A brand positioning statement outlines exactly what your company does, for whom, and what makes you different The idea behind it is to create a unique niche

brand positioning How to Create a Brand Positioning Strategy on a Value-Based Framework · 1 Outline consumer segment and needs · 2 Set Your Brand's Essence